How to Be a Founder – How Entrepreneurs can Identify, Fund and Launch their Best Ideas

Publisher:Bloomsbury Business (18 August 2022)


Hardcover:224 pages



Item Weight: ‎ 454 g

Dimensions:15.29 x 2.54 x 23.39 cm


Book Description

An essential guide to equip the next generation of founders with the mindset and tools they need to take the leap to become globally successful entrepreneurs.

About the Author

Alice Bentinck MBE is the co-founder of Entrepreneur First. She is part of the Imperial College Innovations Investment Committee, a Trustee of youth employment charity Generation UK and on the UK government’s AI Council. She won the Veuve Clicquot women in business New Generation award, and was selected as one of the 1,000 most influential people in London by the Evening Standard. She started her career at McKinsey & Company.
Matt Clifford MBE is the co-founder and CEO of Entrepreneur First. He is a non-executive director of Innovate UK, and a trustee of the Kennedy Memorial Trust. Matt started his career at McKinsey & Co. and holds degrees from Cambridge and MIT, where he was a Kennedy Scholar.

An essential guide to equip the next generation of founders with the mindset and tools they need to take the leap to become globally successful entrepreneurs.

Featuring a foreword by Reid Hoffman, founder of LinkedIn, this fascinating handbook inspires potential founders and provides essential guidance and advice for people who want to create their own start-up and build a successful company. This book answers the question “how do I get started?” It takes the reader from making the decision to plunge into entrepreneurship, through the process of choosing and developing an idea and team, all the way to raising capital and working with VCs and angel investors.

Alice Bentinck and Matt Clifford are the co-founders of Entrepreneur First (EF). Over the last decade, they have worked with thousands of ambitious individuals across the world, supporting them to become founders. Those individuals have now built companies worth billions of dollars that are taking on some of the world’s biggest challenges, including finding hard-to-spot cancers, tackling climate change and building new financial platforms. In How to Be a Founder, the authors share advice, insights and lessons from their decade of experience working with individuals to become successful founders. The book covers what you need to do today to start your journey as a founder and the steps to take to maximise your chances of building a high-growth, scalable company. You’ll also hear advice from some of the world’s best investors and entrepreneurs who have built some of most iconic technology companies of our time.

Tribes of India: Realities and Representations

Publisher‏:Vitasta Publishing Pvt.Ltd; First edition (9 June 2022)


Paperback:280 pages


ISBN-13: ‎ 978-9390961924

Reading age: ‎ 12 years and up

Item Weight:319 g

Dimensions:22 x 14 x 1.6 cm

Country of Origin:India

Price: £7.95


About the Book

The term ‘tribe/tribal’ is at the heart of several contentious issues of contemporary Indian society. For centuries the tribal communities have been subjected to domination and control by the outsiders and been victims of cultural genocide. As a result, their relationship with forests has been violated, their lifestyle that epitomised harmony with Nature, stands denigrated causing colossal disruption of the everyday practices. Does the process of subjugation and assimilation imply a complete disintegration of tribal practices and tradition? What are the challenges posed by modernisation, sankritisation, and globalisation on linguistic realities and its effect on tribal identity and culture? What happens when the indigenous language faces threat from the outside world? Does it succumb to the pressure and becomes extinct?

This book offers critical insights into questions that are fundamental as well as contemporary in the field of tribal research. From oral cultures and language issues to the radical aspects in tribal Ramayanas and Mahabharatas, to ethnographic studies on tribal monetary traditions, textile, and handicrafts, not to mention the chapters on literary studies of authors like Mamang Dai, Hansda Sowvendra Shekhar, and Mahasweta Devi, the book encompasses a variety of research work that is multidisciplinary, heterogeneous in scope and yet, incisive in argumentation.


About the Authors

Ruby Bhardwaj, Associate Professor, Department of Sociology, JDMC, has researched and published on medical pluralism, assisted reproductive technologies and other issues of relevance in Medical Sociology.

Charu Kala is an Associate Professor at the Department of Sociology, JDMC. Her areas of interest include Sociology of Religion, Kinship and Social Research.

Learn To Code With Scratch

ISBN: 9789391392727
eISBN: 9789391392796

UK Price: £12.99
Pages: 130
Size: 7.5*9.25 Inches
Release Date: 30TH jUNE-2022
Binding: Paperback
Learn to Code with Scratch
Let Your Kids’ Creative Ideas Come to Life by Coding Them into Programs
Muskan Arora
Enjoy making games and apps through coding and boost your computational thinking.
  • Series of examples, detailed illustrations, and easy navigation to teach every essential of Scratch programming.
  • Special emphasis on teaching logical thinking and how to code it in applications.
  • Simple, easy explanation and best-suited for everyone to begin with the world of coding.

‘Learn to Code with Scratch’ prepares your child to begin building cool apps, games, animated stories, quizzes, and a variety of other enjoyable applications. This book teaches your child what a programme is and how it works using Scratch, a comprehensive visual programming language.
This book teaches your child how to connect various code blocks and establish the program’s logic by using seven distinct games and applications, including a haunted party, a talking robot, a mystical story, and a humorous quiz game. You will learn how to write and create a programme in Scratch and how to run your programme and save and share it with your loved ones.
**Special treats for kids:**
  • Tens of games, stories, and animations are created from the start.
  • A comprehensive course covering all of the interesting features included in Scratch 3.0 programming.
  • Instructions in vibrant colors and a simple navigation system guides you through the fundamentals of coding.
  • Encourages your juniors to think logically and develop their mathematics abilities.
  • Breaking down big problems into simpler ones, teaching your child to be a problem solver.
  • Develops coding skills by creating games and apps that your children enjoy.
  • Translate your children’s imagination to reality by coding their ideas into programmes.
If your child can read and write, they can learn to code independently by following the instructions in this book. There is no requirement for prior knowledge or expertise in coding. All you have to do is help them download the Scratch offline tool, and the rest is explained in great detail.
1. What is Coding and how To code
2. What Is Scratch
3. Talking Robot
4. Flying Cat
5. The Haunted party
6. Colourful City
7. Funny Quiz Game
8. Magic Story
9. Our Solar System


Coding or programming, Scratch programming, Blocks of Scratch, Games in Scratch, Easy project in scratch, Save and share a program, Choose different kinds of sprites in Scratch, Backdrop in Scratch
Coding or programming, Scratch programming, Blocks of Scratch, Games in Scratch, Easy project in scratch, Save and share a program, Choose different kinds of sprites in Scratch, Backdrop in Scratch, Funny project in Scratch, Block-Based programming, Drag and Drop Coding, Adding music in Scratch

BISAC ( 3 BISAC CODES REQUIRED, please refer )
COM051010    COMPUTERS / Languages / General
Category: Website Development, Website Designing, WordPress Development
Concept: No-Code Web Development, CMS Systems

Muskan Arora is an educationist and a tutor with 10 years of coding experience. She is also an owner of a YouTube channel  “Eduplan By Muskan Arora”.
Slogan/Catchy Phrases – 7-10 (to be filled by author)
  1. Make your games
  2. Scratch as a block-based language
  3. Succeed with Scratch
  4. Make Funny stories In Scratch
  5. Learn Scratch and be a programmer
  6. Become a programmer
  7. Discover and explore with Scratch

Practical Cyber Threat Intelligence


Practical Cyber Threat Intelligence

Gather, Process, and Analyze Threat Actor Motives, Targets, and Attacks with Cyber Intelligence Practices (English Edition)

Dr. Erdal Ozkaya

Knowing your threat actors together with your weaknesses and the technology will master your defense
UK Price: £29.99
Pages: 452
Size: 7.5*9.25 Inches
Release Date: 27-June-2022
Binding: Paperback
ISBN: 9789355510297
eISBN: 9789355510372
Category: Security
Concept: Cybersecurity, Penetration Testing & Hacking, Network Security

  • Gain practical experience with cyber threat intelligence by using the book’s lab sections.
  • Improve your CTI skills by designing a threat intelligence system.
  • Assisting you in bridging the gap between cybersecurity teams.
  • Developing your knowledge of Cyber Intelligence tools and how to choose them.

When your business assets are threatened or exposed to cyber risk, you want a high-quality threat hunting team armed with cutting-edge threat intelligence to build the shield. Unfortunately, regardless of how effective your cyber defense solutions are, if you are unfamiliar with the tools, strategies, and procedures used by threat actors, you will be unable to stop them.

This book is intended to provide you with the practical exposure necessary to improve your cyber threat intelligence and hands-on experience with numerous CTI technologies. This book will teach you how to model threats by gathering adversarial data from various sources, pivoting on the adversarial data you have collected, developing the knowledge necessary to analyse them and discriminating between bad and good information.

The book develops and hones the analytical abilities necessary for extracting, comprehending, and analyzing threats comprehensively. The readers will understand the most common indicators of vulnerability that security professionals can use to determine hacking attacks or threats in their systems quickly. In addition, the reader will investigate and illustrate ways to forecast the scope of attacks and assess the potential harm they can cause.

  • Hands-on experience in developing a powerful and robust threat intelligence model.
  • Acquire the ability to gather, exploit, and leverage adversary data.
  • Recognize the difference between bad intelligence and good intelligence.
  • Creating heatmaps and various visualization reports for better insights.
  • Investigate the most typical indicators of security compromise.
  • Strengthen your analytical skills to understand complicated threat scenarios better.
The book is designed for aspiring Cyber Threat Analysts, Security Analysts, Cybersecurity specialists, Security Consultants, and Network Security Professionals who wish to acquire and hone their analytical abilities to identify and counter threats quickly.

1. Basics of Threat Analysis and Modeling
2. Formulate a Threat Intelligence Model
3. Adversary Data Collection Sources & Methods
4. Pivot Off and Extracting Adversarial Data
5. Primary Indicators of Security Compromise
6. Identify & Build Indicators of Compromise
7. Conduct Threat Assessments In Depth
8. Produce Heat Maps, Infographics & Dashboards
9. Build Reliable & Robust Threat Intelligence System
10. Learn Statistical Approaches for Threat Intelligence
11. Develop Analytical Skills for Complex Threats
12. Planning for Disaster

Practical Cyber Threat Intelligence, Threat Modeling, Analyzing Adversaire béhavioral, Learning Cyber defense skills, Malware analysis, Identify common cyber threats, Building Threat intelligence Model
BISAC ( 3 BISAC CODES REQUIRED, please refer )
COM043050, COM053000, COM015000
COM043050   COMPUTERS / Security / Network Security
COM053000   COMPUTERS / Security / General
COM015000   COMPUTERS / Security / Viruses & Malware
Named among Top 50 Technology Larders by IDC and CIO Online, Dr. Ozkaya is working with an ardent passion for raising cyber awareness and leveraging new and innovative approaches.
Currently he is the CISO of Comodo Cybersecurity , where he came from Standard Chartered Bank, and was the Regional Chief Information Security Officer and Managing Director Before Standard Chartered Bank, he was a Trusted Security Advisor and Cybersecurity Architect at Microsoft, where he perfected the art of mapping customer business problems to technology solutions.
He remains committed to delivering accurate, accessible resources to inform individuals and organizations of cybersecurity and privacy matters in the internet age.
Dr. Ozkaya is a collaborative team leader with expertise spanning end-to-end IT solutions, management, communications, and innovation. He is a well-known public speaker, an award-winning technical expert, author, and creator of certifications (courseware and exams) for prestigious organizations such as Microsoft, EC Council, and other expert-level vendors.

A Life of Balance

TITLE: Ayurveda: A Life of Balance

SUBTITLE: The Complete Guide to Ayurvedic Nutrition and Body Type with Recipes

AUTHOR: Maya Tiwari

PRICE:  £27.99  $46.50

PUBLISHER: Motilal Banarsidass Publishers Pvt. Ltd.

ISBN-13 : 978-81-208-2076-0

EDITION: Paperback






Forced by cancer to reexamine and redirect her life, Maya Tiwari left a highly successful New York design career and returned to her native India to study Ayurvedic medicine. Her book, a profound but practical testament to the healing power of balanced living, shows how Ayurveda’s ancient principles of health can help you achieve the highest levels of physical, emotional, and spiritual well-being.

The traditional form of medicine in India for more than five thousand years, Ayurveda relies primarily on the proper use of foods and herbs to maintain  or restore the body’s natural state of balance. While Ayurvedic healing has in recent years become increasingly well known in the West, Maya Tiwari  is the first author to provide us with a comprehensive working guide to Ayurveda as a way of life.


Maya Tiwari was born and raised in a traditional Hindu home in British Guiana (now Guyana). After her recovery from cancer, she returned to her native roots in the Vedas, and became a devout student of Ayurveda and Vedanta. Now a veteran teacher of the centuries-old healing art, Maya gives seminar throughout the United States. She is a coauthor of Diet for Natural Beauty.


TITLE: Lilavati

AUTHOR: Haran Chandra Banerji

PRICE:               uk£27.99


PUBLISHER: Motilal Banarsidass International

ISBN-13 : 978-93-92510-93-9

EDITION: Hardback






This book is a translation of Lilavati, a standard work on Hindu Mathematics written by Bhaskaracharya; this celebrated mathematician and astronomer lived in the 12th Century A.D. This work forms the first part of a larger work of the author called the Siddhantasiromani. Besides dealing with arithmetic, it also deals with Algebra and Geometry. It comprises the four simple rules; extraction of the square root and the cube root; fractions, rule of three; interest; allegation; problems producing simple and quadratic equations; arithmetical and geometric equations; indeterminate equations of the first degree; properties of triangles and quadrilaterals; areas of circles; volumes of spheres, cones and pyramids; solid contents of excavations and several other matters.

In the book, the author “Colebrooke” has given translations of extracts from the leading commentaries on the Lilavati. Some of the translated extracts contain expositions of the rules and of technical terms and some contain demonstrations of the rules in a few cases. The Lilavati in Sanskrit is printed at the end, with divisions into chapters and sections corresponding to those made in the translation.

Ananda: Happiness Without Reason

Ananda: Happiness Without Reason by Acharya Prashant

Price: £8.99


Publisher: ‎ Harper Collins India (June 27, 2022)

Publication date:June 30, 2022


What is that one fundamental thing for which we go about toiling all our lives – sacrificing, negotiating, scheming, praying? Intuitively, one might answer: happiness. But do we really know what happiness is?

Most of the existing literature paints a fuzzy picture of happiness, beautiful in words but lacking in practicality. In this book, Acharya Prashant shatters all misconceptions about happiness jargons like ‘loving unconditionally’ and ‘living in the present’. He explains how what we commonly understand as happiness exists only in the backdrop of sadness, and what man is really looking for is not just happiness, but Ananda – an unconditional joy free from both happiness and sadness. Discarding multiple myths that burden our consciousness, the book draws from scriptures like the Gita and the Upanishads, revealing the true meaning of Ananda.

If you have the courage to question your deep-rooted beliefs and enter an unfathomable territory beyond the duality of happiness and sadness, this book is for you.

Dear Stranger, You Deserve To Be Loved

Dear Stranger, You Deserve To Be Loved by Ashish Bagrecha

Price: £7.99

Publisher‏: ‎ Westland (20 Nov. 2019)

Language: ‎ English

Paperback: ‎ 198 pages

ISBN-10: ‎ 9388754794

ISBN-13: ‎ 978-9388754798

Dimensions: ‎ 12.9 x 1.27 x 19.8 cm

Pub date: 30th June 2022.


Dear Stranger,

Everything we do in life is for love. Why? I don’t know.

Maybe love is what keeps us going. Maybe love is the means and ends to this life. Maybe the Universe runs on love. Whatever may be the reason, love is what we all demand, and love is what we all want. But very often, we find ourselves without love. Some of us have lost love, some of us have lost ourselves in love and some of us don’t believe in love. And for so many of us, it’s worse because we don’t feel we deserve to be loved. Right? I know how it feels to feel unloved for many years. I know how difficult it is to find light, hope, and healing amidst the darkness, pain, and suffering. And that is why I’m writing you again. Thirty letters and poems of realizations and lessons about loving yourself, loving others, and loving the world.

I am with you and I am rooting for you. Let’s do this together? Shall we, my dear stranger?

Love and light,

A stranger who knows you.


Manipur University Restoring Normalcy


Size: 23.5cm X 16cm X 3cm

Format: HB

Page Count: 368 (Illus.)

Price: £31.99

Genre: Education & Administration

Pkg Weight: 650gms

Pub. Month: May 2022



This book covers all areas and issues that are important for the management of universities. It gives the history of the establishment of Manipur University, its conversion to a Central university, various difficulties faced, and the indefinite strike launched by the students, teachers and staff members from 31 May 2018. It narrates the efforts made by the Central and the state governments to resolve the impasse, restore normalcy and start the academic session. As normalcy could not be restored, the Hon’ble High Court of Manipur, after hearing Public Interest Litigations, appointed the author, Jarnail Singh, as Administrator of the university to restore normalcy and fully empowered him to discharge the functions of the Vice-Chancellor as provided under the Manipur University Act, 2005 and relevant statutes.

In the book, the author has analysed all issues, matters, actions and non-actions which had affected the functioning of the university and required immediate attention. The author mentions the initiatives taken by him to restore normalcy as well as the difficulties he faced from different quarters in respect of general administration, academics, promotions and recruitment of faculty/non-faculty members, holding of Executive Council meetings, financial management, account keeping and in construction of buildings. As most of the issues mentioned in the book are relevant to all universities, this will be useful to all those who are involved in the management of universities. The author recommends that if the VC, Registrar, Finance Officer and the University Engineer are well conversant with all the rules and regulations, and follow these strictly, the university administration can be run efficiently.


About the Author

JARNAIL SINGH joined IAS in 1974 and was allotted the erstwhile Manipur-Tripura cadre. He is a BSc Engineering (Hons) and MSc Engineering (Distinction) in Electrical Engineering from Panjab University, and Master in Public Administration in Public Policy and Management from John F Kennedy School of Government of Harvard University, USA. Important positions held by him include: Joint Secretary to the Prime Minister (1996–2004), Chief Secretary, Government of Manipur (2004–2008), and Secretary to GOI. He also served as Advisor to the Chief Minister of Manipur on ‘Infrastructure and Power’ (2012–2017). In pursuance of the orders of the Hon’ble High Court of Manipur, he worked as Administrator of Manipur University from October 2018 to November 2020.

He is recipient of the ‘Prime Minister’s Award for Excellence in Public Administration for the Year 2007-08’, and has written two books My Tryst With Manipur and With Four Prime Ministers: My PMO Journey (both published by Konark Publishers).



Advance Praises

This book on Manipur University by Shri Jarnail Singh IAS (Retd) is an important guidebook for all university officials on how to improve the functioning of universities. It underscores the need to follow the University Grants Commission (UGC) guidelines as well the university rules, ordinances and statutes in all spheres, and especially for the timely promotion of faculty members, which also goes a long way in improving its functioning. …


Member of Parliament (Rajya Sabha) & Educationist


Shri Jarnail Singh IAS (Retd) deals with his historic initiatives to bring back normalcy in Manipur University, a truly Herculean task. The challenges faced by him were not unfamiliar to education administrators, but he was undaunted by them and succeeded in restoring order and making it a successful institution. Having made an effort to reform higher education in Kerala for nearly five years, I was convinced that most state universities had congenital problems, which could not be resolved easily. The experience of Shri Jarnail Singh is valuable for all educationists around the country who are struggling to reform higher education to suit the requirements of the 21st century.


Former Ambassador & Executive Vice-Chairman,

Kerala State Higher Education Council


Manipur University: Restoring Normalcy by Jarnail Singh is the best thing to have come out of Manipur University in recent times. This is going to be the most important book in the annals of Manipur University and hopefully help set a corrective course for this university which has been described by one of its own as a ‘Controversial University’. Anyone interested in the welfare of MU should and must read this book. It may also serve as a handbook on how to administer Manipur University or for that matter any university. …


Editor-in-Chief, Impact TV News, Imphal

A Tibetan English Dictionary


TITLE: A Tibetan English Dictionary

SUB TITLE:  With Special Reference to the Prevailing Dialects To which is added An English-Tibetan Vocabulary

AUTHOR: H. Jaschke

PRICE: £39.99, $65.95

PUBLISHER: Motilal Banarsidass International

ISBN-13 : 978-93-9069-642-0

EDITION: Hardback






The present Dictionary is an attempt to give a rational account of values and meaning of words in Tibetan Language, to distinguish the various transitions in periods of literature and varieties of dialect, and to make sure of each step by the help of accurate and copious illustrations and examples.

The author has not restricted himself only to the Classical Period of the Tibetan literature. He has endeavoured to deal with the Tibetan language as a whole. His dictionary derives its matter and principles equally from the literature and from the speech of the people. Each word has been made the object of observation in its relation to the content as it occurs in books, and in its value and place among other when it is used in common conversation. But in the latter case it has been an uphill task since the spoken language has as many dialects as the county its provinces. However an attempt has been made to define the range and fix the meaning of current words as far as possible.



Heinrich Jaschke (1817-1883), a missionary of the Moravian Mission Society, went to Lahaul and Ladakh and become well-versed in the Tibetan language. Jaschke wrote a number of text books for Tibetan children and began translating the Bible into Tibetan. He wrote a short practical Grammar of the Tibetan Language with special reference to the spoken dialects, 1865, Romanized Tibetan-English Dictionary, 1866, and Introduction to the Hindi and Urdu Languages for Tibetans. He published the Dictionary of the Tibetan Language in German. He translated it into English and published it in 1881 in London. Jaschke also contributed papers on the pronunciation and phonetics of the Tibetan language. He translated some of the songs of Milaraspa into German.